Topic > Amtek Auto Corporation Strategy - 719

Group which is a leading supplier of engine, transmission and suspension parts, assemblies and systems with operations in India, Germany, UK and USA. The group is among the largest manufacturers of flywheel sprockets in the world and one of the leading manufacturers of connecting rod modules for pistons and gear shift forks in India. The group is also one of the largest manufacturers of small and medium sized steel forgings and the second largest forgings manufacturer in India. AMTEK GROUP is divided into four companies: ■ Amtek Auto is the flagship company of the group ■ Amtek India Ltd is engaged in the manufacturing of shift forks and forks ■ Amtek Siccardi is the joint venture of the group with Ateliers de Siccardi (France) and is engaged in the production of machined crankshafts, steering knuckles and flywheel housings for light commercial vehicles and agricultural tractors*** Benda Amtek is a joint venture with Benda Kogyo (Japan) in the ring gear and flywheel assemblies business. Most of the group's other automotive businesses are structured under the flagship company Amtek Auto. The recently acquired companies: Ahmednagar Forgings in India, Smith Jones Inc in the US and GWK Group in the UK (with its two subsidiaries) are all subsidiaries of Amtek Auto. Amtek's second UK acquisition was that of Lloyds Brierly Hill, trading under Benda Amtek as Lloyds (Brierly Hill) ring gear and inertia gear business complements BendaAmtek's business. During the last two years, Amtek Group has grown through acquisitions. The company's acquisitions in Germany, the United Kingdom and the United States have greatly increased its global presence. The consolidation of Benda Amtek's operations through the acquisition of Smith Jones Inc. in the United States and Lloyds (Brierly Hill) in the United Kingdom, has made the Amtek Group the largest manufacturer of flywheel sprockets in the world. Amtek Group's OEM customers in India include Ashok Leyland, Bajaj Auto, DaimlerChrysler, Fiat, Ford, Hero Honda, Honda, Hyundai, Mahindra & Mahindra, Maruti Udyog, Tata Motors and Yamaha and supplier customers include GKN, Carraro and Rico. The group's international customers include Benda Kogyo, BMW, Case-New Holland, Ford, GM, John Deere, Mitsubishi, Renault and Tesma. Corporate StartegyAMTEK AUTO STARTED with a clear strategy to acquire companies with strong customers in developed markets and those with a strong manufacturing base in the domestic market. Amtek has focused on growing its expertise in specific components, then vertical integration and expanding its manufacturing capabilities. Its focus on value-added and machined components now accounts for more than 67% of its sales.