The Discover Magazine is a monthly publication containing articles, stories, photographs and advertisements. There are many topics covered in the magazine with scientific background in each section of the magazine contents. Within the departments there are various topics such as health and medicine, living world, environment and others. The topic is Science: “Embark on an exciting adventure with Discover magazine that reports captivating developments in science, medicine, technology and the world around us. Spectacular photographs and refreshingly understandable stories on complex topics connect everyday people with the greatest ideas and minds in science” (discovermagazine.com). The attention to science has managed to remain intact since the publication of the first issue. The first issue was published in October 1980, Implantable Cardiac Defibrillators and Integrated Computers, among the latest cutting-edge technology topics, along with James Gorman's article "Creationism on the Rise," written about evolution. Leon Jaroff of Time Inc. in New York was the first managing editor and helps launch the launch of Discover Magazine. (Kleeman) Over the next two decades of the magazine's existence a total of four different owners would become part of the magazine's history before the current owners, Kalmbach Publishing Co. Kalmbach Co. is the publisher of Astronomy magazine, and with the Discover's addition has the potential to drive sales in the scientific journal category. (Eicher) Aside from the obvious intent to make money, the magazine has a goal. By analyzing the content, advertisements and publication history of Discover magazine it can be concluded that the focus of half of the newspapers within the magazine keeps the reader eager to discover more about the planet and galaxies of the afterlife and will continue to make a connection between understandable stories and complex topics. Works Cited “Magazine Information.” Discovermagazine.com. Ed. Stephan C. George. Kalmbach Publishing Co., nd Web. February 5, 2014. Ernie Mastroianni. "Saturn from top to bottom." Discover January/February 2014: 96 – 97. Print "About Discover magazine." Discovermagazine.com. Ed. Stephan C. George. Kalmbach Publishing Co., nd Web. February 5, 2014. Kleeman, Elise. "25 years ago in Discover: the first issue." Discover 26.10 (2005): 10. Premier Academic Research. Network. February 5, 2014. Eicher, David J. “Astronomy and Discover Now Sister Magazines.” Astronomy 38.12(2010): 8. Premier academic research. Network. February 5, 2014. "DSC Multimedia Guide 2014." Discover. January/February 2014. PDF file.
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