IntroductionMany often say, "You only have one opportunity to make a first impression." It might just be a figure of speech but it's a fact. A wonderful way to get started and build good relationships with your customers is to make a positive first impression. It doesn't matter where the contact is made. These can be face-to-face interactions or phone calls. It is the impression that determines the path along which the customer experience should follow. It only takes one chance to create the first impression. At most, forty seconds people look at you and create hypotheses without you having to mention a sentence. The way you carry yourself, stand and sometimes facial expressions influence these assumptions. If your customer gets the wrong impression, it is now your duty to overcome the impression created. After each meeting, the first impression will always be taken into consideration. For this reason it is essential to make a positive first impression. First impressions on the telephone Greetings on the telephone are the first occasion in which you can have a positive impact on the customer. For example: ReneeRECEPTIONIST CUSTOMER'D Sporting goods store, how can I help you? 'I need a football boot.''OK, what size?'CUSTOMER RECEPTIONIST Samara"Thank you for calling D Sports Shop, I'm Samara. How can I help you?" 'I need a football boot.'Great, I'll be happy to help you. May I know your name, please?" The way Renee and Samara may have answered the phone may not make much difference, but it is significant. The different response given by Samara did not require additional time and would certainly have had a positive impact about the client company. It is a tip... at the heart of the card... family members bond and integrate with the company. However, they share their personal life experiences, values ​​and beliefs. they avoid having these conversations at the beginning of the relationship. A professional attitude should always be achieved by focusing on presenting the best image. Everything that is done and how it is done in fact affects the impression of the business customer. This is what influences his choice to continue or do business with the company Positive first impression is essential in every business organization It is the apple on the cake and the straw on the berry of every successful company. Works Cited http://www.forconstructionpros.com/article/10304857/business-101. -first-impressions-that-sell, http://www.forconstructionpros.com/businesshttp, ://www.skininc.com/treatments/medicalesthetics/20082559.html?page=2