By adopting these attributes and trends of what was popular at the time, Barbie remained relevant in popular culture, as every girl HAD to have the coolest, most up-to-date barbie she had. Everyone needed the new dream house, car and plane. Barbie has changed and will always change as new accessories are released, depending on what is popular in the culture. “Barbie allows children to explore identity without establishing rules for identity formation, thus encouraging them to “play” with their sense of self in an empowering way” (Wright