Topic > Corporate Communication Challenges - 2370

This report will address the challenges of corporate communication in a global business environment. The following information will be used to formulate this report:A. Dynamics:1. Global reach in emerging markets around the world2. Addressing differences in language and location around the worldB. Strategy:1. Commercial activities in a global market2. Corporate Considerations in a Global Business ContextC. Fundamentals of Communicating in a Global Work Environment The world has become a smaller place with the introduction of the Internet, teleconferencing, and telecommunications advancements across the globe. Modern technology has facilitated faster communication between businesses around the world. While this greatly expands a company's opportunities for growth and profitability, it also increases the possibility of communication missteps. Such communication problems can lead to loss of partnership and profitability. An awareness of cultural customs and attitudes towards business will require efficiency and effectiveness of communication. Culture influences how people think about business within social norms. For example, Asian cultures, including Japan and China, promote teamwork and cooperation in business environments, while Western businesses promote individual action and responsibility. Understanding these values ​​will help create an effective communication strategy with partners in these regions. Communication is the lifeblood of any organization; requires a proactive approach because many obstacles have the ability to degrade or hinder the ability to convey information and therefore have a direct effect on business relationships. A proactive business approach is not yet the norm for most companies. As a strategy, in the middle of the document, mainly by economic interdependence and technological advances, but success will be driven by the ability of international managers to understand appropriate business etiquette, customs and values ​​among nations of the world. Since communication is linked and specific to culture, it is important that companies involved in international business dedicate adequate time to learn, understand and appreciate different ethical and cultural habits. Acquiring these globally competitive skills and competencies will enable high-growth businesses to establish lasting strategic relationships. In light of the benefits and complexities of globalization in 21st century business management, cultivating cross-cultural awareness and developing multicultural sensitivity and global mindset by managers will lead to sustainable growth in international business..