This project is about to start a new restaurant in Auckland. A wealthy entrepreneur hired me as a marketing manager and provided me with details of organizational goals and marketing objectives. He also estimated sales of $3000 per week to run a restaurant at a profit.  Organizational Objectives: To create a unique dining experience that the target market will know as one of the favorite value-for-money restaurants in the city. Marketing objectives: Awareness Have at least 50% of the target market aware of the restaurant by the end of the first year of business. Reminder That at least 40% of the target market can remember the restaurant logo by the end of the first year of operation. Customer Attitude Objective At least 90% of customers are satisfied with their dining experience each month. Sales/Income Goals Achieve restaurant break-even by the end of the first quarter of operation. Questions: 1 Briefly introduce your restaurant by outlining the following basic information:And: 1.1 Its name1.2 Its location1.3 style/range of food1.1 NAMEThe business we will start is an Indian restaurant and the name of the restaurant is “Indian curry” as we all know Indian food is famous for its curries. Furthermore, curry is also famous among Europeans. We will therefore try to aim first and foremost at the European segment. As we know, they are liberal in nature, so they wouldn't mind paying a lot for delicious food. The seats with fine dining will be 75. 'Indian Curry' will provide the friendliest service to our customers. 1.2 POSITION Now we have to choose the position in which to set up our restaurant. I will open my own restaurant in Takapuna. According to the entrepreneur's research we come to know...... middle of paper...... quality of food for customers. We have almost every type of food for every citizen. I also have the option of doing takeaways online. Restaurant advertising is also very important. We can place a couple of banners in places where there is a lot of population and we can also create a couple of blogs and pages on social networking sites. This method would be very effective and efficient and this way the name would spread and reach many people. The atmosphere of the restaurant also plays an important role in restaurant marketing. If the atmosphere is good, people will definitely be attracted to the restaurant and will come in good numbers. The location of the restaurant also plays an effective role. the restaurant is located in an area where the population is good, people will automatically prefer to go to the nearest place.