Orwell addresses the problem of rhetoric in "Animal Farm" by illustrating how language can lead to corruption. In his book "Animal Farm," numerous characters use rhetoric to persuade and manipulate, but the most skilled orator is Squealer. Squealer's unrivaled ability to use rhetoric is the reason why Napoleon rises to power. He distorts the truth in his speeches, and when Napoleon needs a problem solved, he simply asks Squealer to turn to the animals, who then believe and support whatever he says. Squealer uses various persuasive techniques, including rhetorical questions, inclusive language, and exaggeration, but most importantly he uses rhetoric. Throughout the book, rhetoric is depicted as a greater adversary than Napoleon or Mr. Jones could ever be. It proves that lying, confusing or distorting the truth can never lead to anything good. Orwell effectively illustrates how problematic rhetoric can be. Napoleon's greatest challenger is Snowball. Napoleon has been evil from the beginning, but now, without Mr. Jones, there is no one strong enough to oppose him. He can finally do what he wants. He just has to convince the animals. He always wanted to do what he wanted, and it seems he will go through with it, even condemning Snowball's work on the windmill. He knows very well that by building the windmill under Snowball's leadership, Snowball will be considered "better" and will give him power. The power, which he believes in, is rightfully his. He knows that the windmill will benefit his well-being, but he is still willing to oppose this idea to prevent Snowball from taking power. Snowball was a real threat to Napoleon. Unfortunately for him, Snowball was very good at what he did. “When Snowball's plans were completed...Snowball's eloquence had carried them away...by the time he had finished speaking, there was no longer any doubt as to which way the vote would go... " Napoleon had no way to refute Snowball's persuasion and was left with no choice but to use brute force, physical violence and fear by unleashing the large dogs he had trained on Snowball....... middle of paper...... Orwell demonstrates throughout the book that rhetoric is indeed a problem. It demonstrates how easy it is to confuse animals into believing what they are told when they don't understand the concept. It works effectively to convey the message that “rhetoric is a problem.” Squealer uses rhetoric to confuse the farm animals into thinking they remember something that didn't happen. He also tricks the animals into believing what Napoleon says and has a perfect audience to listen to him: a group of uneducated, loyal animals. George Orwell manages to articulate the message he wants to convey with the use of language in its most powerful form, 'rhetorical'.’